Employee Benefits & Wellness
Large Technology Company
Challenge: Intensify the focus on the value of preventive care and wellness for employees and increase the importance of health care consumerism.
Outcome: Partnered with workforce communications team to restructure and edit their benefits Web portal. Wrote a series of intranet articles to increase employee awareness on the drivers behind the high cost of health care and how employees and corporations can respond.
Midsize Research Company
Challenge: Reduce health care costs and promote a healthier workforce.
Outcome: After a series of focus groups, crafted a comprehensive communication strategy to create a culture of health care consumerism. Launched a suite of communications to promote preventive care and wellness initiatives.
Large Manufacturing and Technology Companies
Worked with various clients on communications around Defined Contribution freezes and "pension choice" programs.